AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |
Back to Blog
![]() There are four industry drivers: market drivers, cost drivers, government drivers and competitive drivers Yip 1992. Yips model provides a detailed understanding about the drivers of. Yip's model of internationalization Analysis for Burberry Group Plc Introduction and. ![]() George Yip is the former Dean of the Rotterdam School of Management Erasmus University and a sought after speaker on global strategy and marketing, managing.
0 Comments
Read More
Leave a Reply. |